Laura Widener


  • Who I am: I’m a Content Designer (AKA UX Writer) who blends a passion for helping, and curiosity about people and data, to create meaningful content and positive experiences. Doing so in tiny spaces is a thrilling challenge.
  • What I do: My words impacted marketing, higher education, and journalism. Now, I improve user experiences at Frontier.
  • More about me: I’m a mom, an INFJ, and a published fiction anthology contributor.

UX Writing

Frontier - Account redesign
Frontier + YouTube TV
Frontier - Registration redesign
Adeptus Health - Web redesign

Other Writing

Your guide to succeeding as a solo UX writer by Megan O’Neill for UX Content Collective

How did you break into content design? by Andrew Astleford, Content Designer

17 UX Writers on the Future of AI by Joshua Fechter with Technical Writer HQ 

lowes military
Interview with Lowe's EVP Joe McFarland

Lowe’s and military families release new moving tips for Military Appreciation Month

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Interview with Benghazi survivor Kris Paronto

Benghazi hero Kris Paronto’s new book tells how war heroes beat adversity

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Interview with broadcast journalist Chris Wallace

Fox News journalist Chris Wallace reveals history of Truman and the atomic bomb in his first-ever book ’Countdown 1945’

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Interview with nonprofit director Ed McGrath

USS Arizona takes new form to honor its crew lost at Pearl Harbor – now you can own a piece of it

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Interview with Army's marketing chief, BG Alex Fink

Preview: New Army ad campaign is ‘Something you’ve never seen,’ says the Army

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Website content

Spinal Injuries Not to Ignore

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Blog content

4 Scientific Benefits of Essential Oils

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SEO article

Dizzy Spells in Seniors – Signs to Watch For

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Brand content

Top 4 Macro Hiring Trends in Consulting for 2019

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SEO article

5 Health Apps for Seniors

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Some of my creative works are included in anthologies available on Amazon. Vist my Amazon author page.





  • My Father’s Darkness – Second Place Winner, From the Horse’s Mouth Magazine Short Story Competition, February 2017
  • Mother’s Dresses – Honorable Mention, The Spider’s Web Flash Fiction Prize, Spider Road Press
  • The Ballad of My Father (Entry D) – Top 5 Finalist (out of more than 740 entries), Writer’s Digest #73 short story competition 
  • Midnight Threshold [credit only] – Honorable Mention, Writer’s Weekly 24 Hr. Short Story Contest, Winter 2016
  • The Animators [credit only] – Grab Bag winner, Writer’s Weekly 24 Hr. Short Story Contest, Fall 2015

My Specialties

Content Design/UX Writing

I help shape better user experiences with clear, concise words informed by research, UX principles, and brand.

Content Strategy

I plan, create, deliver, and manage meaningful content aimed at achieving both brand and user goals.

Editing & Mentoring

I've helped writers improve their craft from the newsroom to the classroom with empathic, feedback-based guidance.


From TV personalities to military figures and corporate executives, my deep questions and impactful words shape moving stories.

Contact Me

Interested in working with me or just want to say hello? Let’s talk!